Facebook Engagement Rate Calculator
Free & Accurate
Calculate your Facebook engagement rate instantly and discover how well your page connects with your audience. Perfect for marketers, brands, and page owners looking to track social media performance and optimize their Facebook strategy.
Formula Used:
Engagement Rate (%) = ((Reactions + Comments + Shares) / Page Likes) × 100
| Page Type | Excellent | Good | Average | Poor |
|---|---|---|---|---|
| Business | 2%+ | 1–2% | 0.5–1% | <0.5% |
| Personal Brand | 3%+ | 1.5–3% | 0.5–1.5% | <0.5% |
| Community | 4%+ | 2–4% | 1–2% | <1% |
| Nonprofit | 2.5%+ | 1.2–2.5% | 0.6–1.2% | <0.6% |
| Media | 1.5%+ | 0.8–1.5% | 0.4–0.8% | <0.4% |
Post Engaging Content
Share content that sparks conversations, asks questions, and encourages reactions from your audience.
Use Facebook Live
Live videos typically receive 6x more engagement than regular videos and help build stronger connections.
Run Polls and Q&As
Interactive content like polls, quizzes, and Q&A sessions naturally boost engagement rates.
Post at Peak Times
Analyze your audience insights to find when your followers are most active and schedule posts accordingly.
Respond to Comments
Actively engage with your audience by responding to comments and messages to build community.
Share User-Generated Content
Featuring content from your community encourages more users to engage and share their experiences.